The Y is the #1 provider of childcare in Metro Denver, and summer camps and programs contribute significantly to the nonprofit's yearly operating budget.

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To build awareness for these programs, encourage registration, and facilitate positive participant experience, I created t-shirts, camp guides, posters, and on-site signage. I placed the national YMCA summer slogan, "BEST SUMMER EVER," within local context with imagery showing the Denver Y camp experience - from picnics in the Front Range to adventure sports and more.